Edition: India  
 
> >

Google Europe boss says YouTube brand safety issue affects 'pennies not pounds' of ad spend — but promises plan to tackle the issue (GOOG)

Business Insider Monday, 20 March 2017
Google Europe boss says YouTube brand safety issue affects 'pennies not pounds' of ad spend — but promises plan to tackle the issue (GOOG)LONDON — Google's EMEA chief Matt Brittin said on Monday the issue of brand ads appearing next to questionable — and sometimes extremist — content on YouTube is affecting "pennies, not pounds" of their spend, but promised an announcement about how the company plans to tackle the issue in "the coming days."

A growing...
0
shares
Share on
Facebook
Share on
Twitter
Post on 
Reddit
Share by
Email
 
Source: Bloomberg Global Business - < > Embed

News video: Google's Ad Crisis Expands Beyond the U.K.

Google's Ad Crisis Expands Beyond the U.K. 05:01

Mar.23 -- Brian Wieser, Pivotal Research analyst, Paul Verna, Emarketer analyst, and Bloomberg's Mark Bergen discuss Google's ad crisis with Bloomberg's Caroline Hyde on "Bloomberg Technology."

You Might Like


Other recent news in Technology

FACEBOOK launches program to combat hate speech and terrorist propaganda in the UKRouter hack risk not limited to VIRGIN MEDIA
YOUTUBE TV expands to ten more US metropolitan marketsOne coder recreated the first level of 'SUPER MARIO Bros' in augmented reality and played it in Central Park
SNAPCHAT map update raises child safety worriesSymantec refuses RUSSIA request for source code access
'OVERWATCH’ loot boxes will have fewer duplicatesWatch SPACEX launch and land a recycled Falcon 9 rocket this afternoon
WannaCry helps speeding drivers dodge fines in AUSTRALIAAna Lily Amirpour on romance in the desert and the racial controversy over her new film, THE BAD BATCH

Twitter

Environmentally friendly: newsR is hosted on servers powered solely by renewable energy
© 2017 newsR / One News Page Ltd. All Rights Reserved.  |  About us  |  Disclaimer  |  Terms & Conditions  |  Privacy Policy  |  Content Accreditation
 RSS  |  News for my Website  |  Free news search widget  |  Help  |  Contact us  |  DMCA / Content Removal
How are we doing? Send us your feedback  |   LIKE us on Facebook   FOLLOW us on Twitter