Matt Lauer The anchor will earn a reported $20 million a year. Matt Lauer will be waking up bright and early for some time. The Today show anchor signed a new contract for two more years at NBC's morning mainstay, sources confirm to The Hollywood Reporter. Season-to-date, Today is the undisputed A.M. leader among adults 25-54 — besting GMA and CBS competition This Morning. For the last full month, October, the show led its closest competition by 157,000 viewers in the key news demo.