Walmart To Test Twitter’s New Livestream Shopping Platform

Walmart To Test Twitter’s New Livestream Shopping Platform

Walmart To Test Twitter’s New , Livestream Shopping Platform.

Walmart To Test Twitter’s New , Livestream Shopping Platform.

The retailer will be the first to try Twitter's online shopping platform.

On Nov.

28, the two companies will co-host a "Cyber Deals Sunday" event on Twitter at 7 p.m.

ET.

.

Those who tune in will be able to buy featured products via the Shop Tab.

Twitter calls the event "a 30-minute variety show highlighting electronics, home goods, apparel, seasonal décor, surprise special guests and much more.".

Jason Derulo is set to host.

Users will also be able to buy Walmart items from Twitter, among other platforms. .

William White, chief marketing officer at Walmart, spoke about the partnership with Twitter.

Twitter continues to be an important platform for Walmart's business and our customers.

We've been focused on charting new territory in shoppable livestreams, William White, chief marketing officer at Walmart, via statement