Maison Schiaparelli is a haute couture house created by avant-garde Italian fashion designer Elsa Schiaparelli in 1927, and moving towards luxury ready-to-wear after being bought in 2007 by Diego Della Valle. The house is famous for its eccentric fashions, the use of Surrealism in its collections, its sense of humour, the "shocking Pink" color, gender crossing, and its use of human anatomy depictions, among other unconventional themes.