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Rado eyes Indian wrists amid global strife
![IndiaTimes]()
Wednesday, 1 November 2023
Luxury Swiss watch brand Rado is focusing on markets like India to drive growth amid geopolitical challenges in other parts of the world. India, with its growing economy and increasing purchasing power, is seen as a promising market comparable to China. Rado plans to build a strong distribution network, enhance marketing efforts, and improve customer service in India. Inflation has not been a major issue for Rado, as luxury shopping is seen as a long-term investment.
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