Myntra's GenZ customer base doubles to 16 million
Tuesday, 17 September 2024
Myntra's GenZ customer base has surged from over 8 million in mid-2023 to 16 million in 2024, attributed to its FWD fashion vertical. The e-commerce platform aims to attract an additional 20-25 million GenZ users within the next few years by leveraging advanced technology for improved service.
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