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Hailey Bieber Joins the Beauty Billionaire Club

Upworthy Thursday, 29 May 2025 ()
Voice is AI-generated. Inconsistencies may occur. Hailey Bieber's beauty brand Rhode, has been acquired by the cosmetics company e.l.f in a deal worth $1 billion, according to a company press release. Rhode, named after Bieber's middle name, was launched in June of 2022 and over the past three…
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Video Credit: Bang Showbiz - Published
News video: Hailey Bieber is selling her beauty brand in a deal worth up to $1 billion

Hailey Bieber is selling her beauty brand in a deal worth up to $1 billion 01:25

 e.l.f. Beauty is acquiring Rhode in a deal worth up to $1 billion.

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