Linda Yaccarino running Twitter, the great unknown

Linda Yaccarino running Twitter, the great unknown

Linda Yaccarino taking over as CEO of Twitter could have both positive and negative implications for the social media platform.

Yaccarino is a seasoned media executive with years of experience in the television industry, having previously worked at NBCUniversal.

Her appointment to lead Twitter has the potential to bring fresh perspectives and new ideas to the platform, given her success in leading other media-focused companies such as Cablevision.