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Beyoncé's Latest Album , Boosts Sales for , Western Style.
Beyoncé's Latest Album , Boosts Sales for , Western Style.
NBC reports that sales of western style
boots have surged over 20% since Beyoncé
released her recent 'Cowboy Carter' album. .
NBC reports that sales of western style
boots have surged over 20% since Beyoncé
released her recent 'Cowboy Carter' album. .
The album marked the music
superstar's first entry in
the country genre. .
According to consumer behavior firm Circana,
there were significant boosts to unit sales for
western style boots even before the full album dropped. .
According to consumer behavior firm Circana,
there were significant boosts to unit sales for
western style boots even before the full album dropped. .
The Wild West aesthetic started to
experience a surge with the release of
the singles 'Texas Hold 'Em' and '16 Carriages.'.
The Wild West aesthetic started to
experience a surge with the release of
the singles 'Texas Hold 'Em' and '16 Carriages.'.
Since the start of April,
Boot Barn shares have
shot up over 4%. .
NBC points out that the 32-time Grammy
winner's most recent album comes amid
a wave of cultural push for western-inspired styles.
Earlier this year, Louis Vuitton released the
American Western line at Paris Fashion Week. .
In addition to stagecoach-inspired boots,
the new line showcased western style
classics like bolo ties and cowboy hats.
The CEO of Levi Strauss, Michelle Gass, spoke to
analysts about the boost the company received from
a song on 'Cowboy Carter' being titled 'Levii's Jeans.'.
The CEO of Levi Strauss, Michelle Gass, spoke to
analysts about the boost the company received from
a song on 'Cowboy Carter' being titled 'Levii's Jeans.'.
I don’t think there’s any better evidence
or proof point than having someone like
Beyoncé, who is a culture shaper,
to actually name a song after us, Michelle Gass, CEO of Levi Strauss, via NBC.
I don’t think there’s any better evidence
or proof point than having someone like
Beyoncé, who is a culture shaper,
to actually name a song after us, Michelle Gass, CEO of Levi Strauss, via NBC
Credit: Wibbitz Top Stories Duration: 01:30Published
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