Quibi Fell Apart: 199 Days

Video Credit: Wochit - Duration: 00:33s - Published
Quibi Fell Apart: 199 Days

Quibi Fell Apart: 199 Days


Welcome to the Insider Advertising daily for October 26.

I'm Lauren Johnson, a senior advertising reporter at Business Insider.

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Today's news: How Quibi fell apart, inside The Richard Group's troubles, and the execs leading the e-commerce advertising industry.

Taylor Jewell/Invision/AP; Richard Drew/AP; Shayanne Gal/Business Insider The 199 days that doomed Quibi: How $1.75 billion couldn't save the most hyped app of the year from a pandemic and apathetic users Mobile content app Quibi, backed by $1.75 billion and some of Hollywood's top names, launched in April and died in October.

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