Consumer health cos woo Gen Z with chewables
Thursday, 3 July 2025 ()
Gen Z's preference for convenient formats like gummies and effervescent powders, coupled with rising health awareness, is driving substantial growth in India's consumer healthcare market. Companies like Haleon India, Dabur, and Rasna are investing heavily in innovation to capitalize on these emerging trends. This includes focusing on affordable packs and health-conscious options to cater to diverse consumer needs.
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