Why Barbie bombed in South Korea
Sunday, 13 August 2023
The West has welcomed everything South Korean, including their popular web series, movies, and K-pop, but the South Koreans haven't reciprocated that with Greta Gerwig's Barbie. Since its debut more than three weeks ago, the otherwise extremely popular film starring Margot Robbie and Greta Gerwig has failed to earn even $4 million in South Korea.
The West has welcomed everything South Korean, including their popular web series, movies, and K-pop, but the South Koreans haven't reciprocated that with Greta Gerwig's Barbie. Since its debut more than three weeks ago, the otherwise extremely popular film starring Margot Robbie and Greta Gerwig has failed to earn even $4 million in South Korea.
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