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Fleet Farm Selects Amperity to Power Next-Generation Customer Data Strategy
![Business Wire]()
Tuesday, 18 March 2025
SEATTLE--(BUSINESS WIRE)-- #AdTech--Fleet Farm, a leading Midwest retailer, today announced it has selected Amperity's Customer Data Cloud to modernize its customer data infrastructure and enhance its loyalty program capabilities. The platform's advanced AI-driven identity resolution and out-of-the-box ML models will enable Fleet Farm to unify customer data across retail stores, home shipping, and loyalty programs, while dramatically improving their speed to market with personalized experiences. "Partner
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Tuesday, 18 March 2025
