Brands are loving Taylor Swift's engagement. Do they need to calm down?

Companies from Pillsbury to Invisalign to Olipop are cheering — and trying to cash in on — the couple's engagement. Experts spoke to NPR about how brands can strike a better balance.
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Charlie Kirk Hopes Taylor Swift's Engagement Makes Her Conservative | TMZ TV
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CBC blasts Carney, Swift’s Engagement, Update on Trump Talks, & Tories Slam Woke Judges | EP #146
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Travis Kelce reportedly picked out a $550,000 vintage-inspired engagement ring for Taylor Swift
Credit: Bang Showbiz Duration: 01:22Published
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